This project aimed to create a digital product encouraging social interaction among people with shared interests. The goal was to provide a platform for like-minded individuals to connect, engage, and build relationships based on their common passions.
Human interface
Material design
Responsive web design
Website creation
Visual design
App store screenshots
Play store screenshots
Product design
UX
UI
Social app
Startup
Duration
Around 12 months
Team
Back-end team
Front-end team
Me - Product designer
Why
Why
Problems we are trying to solve
Problems we are trying to solve
Individuals may feel isolated or lonely due to a lack of like-minded people around them. "My bros thinks a 'trail mix' is just M&Ms. Trying to get them on a hike is like pulling teeth. Seriously need some fellow nature nuts who get that fresh air is the best therapy."
It can be challenging to discover people who share niche or specific interests in everyday life. "My crew thinks camping is staying in a hotel without room service."
Some individuals struggle to find networking opportunities related to their hobbies or interests. "Attending local meetups hoping to expand my outdoor tribe, but it's like a ghost town. Ain't nobody interested(…)"
Users may not have a support system for their interests, hindering personal growth and fulfillment. "My attempts at networking during bushcraft workshops are like signaling for help. No response."
Individuals may feel isolated or lonely due to a lack of like-minded people around them. "My bros thinks a 'trail mix' is just M&Ms. Trying to get them on a hike is like pulling teeth. Seriously need some fellow nature nuts who get that fresh air is the best therapy."
It can be challenging to discover people who share niche or specific interests in everyday life. "My crew thinks camping is staying in a hotel without room service."
Some individuals struggle to find networking opportunities related to their hobbies or interests. "Attending local meetups hoping to expand my outdoor tribe, but it's like a ghost town. Ain't nobody interested(…)"
Users may not have a support system for their interests, hindering personal growth and fulfillment. "My attempts at networking during bushcraft workshops are like signaling for help. No response."
Project plan
Project plan
1
1
Discovery Workshop
Discovery Workshop
Polishing the buisness vision with the problems product aims to solve. Understanding market gaps, pain points, and areas where the product can provide value.
Polishing the buisness vision with the problems product aims to solve. Understanding market gaps, pain points, and areas where the product can provide value.
2
2
Job Story Workshop
Job Story Workshop
identify various situations or contexts in which users interact with the product. Facilitate the creation of job stories based on the identified situations
identify various situations or contexts in which users interact with the product. Facilitate the creation of job stories based on the identified situations
3
3
MVP scope Ideation
MVP scope Ideation
Listing features that are critical to achieving the job stories. Prioritization features based on their importance to the user and the overall success of the product.
Listing features that are critical to achieving the job stories. Prioritization features based on their importance to the user and the overall success of the product.
4
4
Prototype, AI, Flows
Prototype, AI, Flows
Creation of the user flows based on the product requirements. Creation of interactive prototype
Creation of the user flows based on the product requirements. Creation of interactive prototype
5
5
Release MVP, Assets for Stores
Release MVP, Assets for Stores
Prepare a description of the apps and screenshots so that they can be released in App Store and Google Play
Prepare a description of the apps and screenshots so that they can be released in App Store and Google Play
6
6
Further expansion, LmenteDS
Further expansion, LmenteDS
Planning of web-app version, dektop version, signaling discrepancies using system design. Further development of the platform
Planning of web-app version, dektop version, signaling discrepancies using system design. Further development of the platform
Discovery
Discovery
Who are our competitors?
Who are our competitors?
Job Story Workshop
Job Story Workshop
MVP Prototype - Mobile
MVP Prototype - Mobile
MVP Prototype - Web
App Store and Google Play Screenshots
App Store and Google Play Screenshots
What we could have done better
What we could have done better
Arrangements for the future of the platform
Plan for scalability at the initial project phase
Investing more to better understand market reach
At least one marketing person on the team involved in the project from the beginning
Trying to build a community around the app even before its initial release
Arrangements for the future of the platform
Plan for scalability at the initial project phase
Investing more to better understand market reach
At least one marketing person on the team involved in the project from the beginning
Trying to build a community around the app even before its initial release